Sunday Chatter – 8/17

August 17th, 2008 posted by Chris Jacobson · No Comments

How to Increase Traffic Using Google Analytics

Most webmasters use Google Analytics to keep track of how many visitors their site receives, but you can also use it to increase your traffic (that is, if you know how to use it properly). Garry Conn explains on how analyze, tweak and leverage your current traffic into a gold mine.

Split Testing with Facebook Ads

Facebook Ads is something I use on a daily basis to draw traffic to my campaigns. It’s great for getting a high amount of volume in a short period of time. The billing system is also a lot easier to understand than Google AdWords for example. Zac Johnson wrote about how he recently did some split testing on Facebook Ads using multiple images. His results are quite astounding, but I can’t quite figure out why one picture did better than the others, when they all pretty much look the same.

Google AdSense for Feeds is Live

If you log into your Google Adsense account you will notice a new option under the “AdSense Setup” tab: AdSense for Feeds.

From there you’ll be given a screen that reads the following:

You have no feeds in your account yet. Already have an account with feedburner.com? Need help migrating your feeds to Google? View our account migration guide and get those feeds over here!
You can also burn a new feed right now to display this ad unit.

After clicking the account migration link, you’ll be presented with this:

Google will soon provide a self-service process to migrate from an account on the original FeedBurner website to a Google Account. Currently, migrating your feeds from from FeedBurner to a Google account is a manual process. We will assist you directly to ensure a successful migration. The only way you can use AdSense for feeds is through your Google Account.
To migrate all of your feeds, and your account from feeds.feedburner.com to Google, please contact us at adsense-support-aff@google.com and provide the following information:
* Your FeedBurner account username
* The Google Account email address you use to sign in to AdSense
We will migrate your account and contact you with specific steps for you to follow once migration is complete.

This seems like a lot of work. I think Google should have made some adjustments before making this live. The migration process seems very manual and not automated at all.