Many people in today’s world are complaining about not having enough time to do the things they want to. I hear it everywhere – not enough hours in the day, I would have liked to do this and that, I’d like to travel before (insert life’s deadline here) etc. I’m no different; I’m constantly not finding enough hours in the day to manage all my internet projects and still have some personal time. My vacation last April to the Caribbean was somewhat relaxing, but on my mind I was thinking I should do this and that. Fortunately for me and perhaps the loved ones I was travelling with, the internet cafe I logged in at had many of the sites I use blocked due to the country’s script internet censorship laws. That gave me a chance to relax and forget about work for at least a couple days.
When it comes to blogging, the situation isn’t much different. You need to set aside a certain part of the day when you’re going to blog. This could be when you’re feeling the most creative and energized, such as coming back from a workout or a funny movie. When blogging is your business, or a small part of it in my situation, some would think they need to blog. This isn’t really the case for me personally though. I don’t find myself stressing over the fact that I need to write posts every week. Last year (up until December 2007) I was writing posts 6 days a week; sometimes twice a day. What I found by doing this was that my really good posts would get bumped down the page fairly quickly. I also found that I was spending too much time blogging and not enough time on more valuable and financially rewarding projects. Since then I’ve adapted a 4 day a week blogging schedule. If you’re a regular to Money Making Scoop, you’ve probably figured out my routine. On Monday, Wednesday and Friday I’ll have posts relating to any one of the topics I cover on this site, such as internet marketing, technology, making money, social networks etc. On Sunday I’ll post about random things I’ve found online related to the main topics I covered throughout the week. Sometimes I may even stray away from that and write about something completely different, like what I did on Saturday night for example.
The good thing about reducing your blogging schedule is that it gives you more time to do other things (most important) and it gives you the opportunity to gather your thoughts and make your posts more in-depth for the reader. It also works positively on the amount of traffic you can receive. What I found by reducing the frequency of my blogging was that my visits almost doubled than they had when I was posting daily. One of the reasons I think this happened is because it would give the post at the top of the page almost 48 hours to be seen, talked about, forwarded, commented on etc.
Many bloggers suffer from blog burnout, which is the idea of posting so much they tire themselves out, as well as their readers who are subjected to sub par content. Find time for yourself, your family and your business. Reducing the amount of things you do in one day and how much time you spend on them can produce benefits socially and financially.
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