Google rolled out real-time search results on Monday, but some of you may not see it live yet. Depending on your location, Google says you might see it as late as Friday.
Real-search takes into account information pulled from Facebook, Twitter and the dormant MySpace. Google put together this short video to give you an overview.
Google will also be pulling information from Yahoo! Answers, which some people have raised an issue with. If you’ve ever used Answers, they are a huge waste of time and generally contain false information. Unfortunately, there isn’t a way to block out Yahoo! from appearing in the real-time search results — yet. It would be useful if you could select which services show up, like tweaking the settings in your Google account, for example.
Not only will real-time search benefit you when looking for breaking news and trending topics on the web, it can also be profitable. How so? Think about it — your tweets could be at the top of any Google search page depending on what you’re writing about. When a trending topic is heating up, it wouldn’t be out of the ordinary to monitor what’s being side and contribute to the conversation in hopes of appealing to the Google search audience.
To test it out, I tweeted about a trending topic I saw on Twitter, and then searched for the topic on Google. My tweet was rotated through a list of others in the real-time search feed on Google. If you think about this from an Internet marketer’s standpoint, you could easily leverage on the power of topics by including an affiliate link every now and then.
Just like anything, I’m sure we’ll be seeing improvements to this new feature down the road. Hopefully they decide to take MySpace out of the picture, but because Google made a deal with them, I don’t think that will happen. I hate to knock MySpace, because I’m sure many of you still use it, but it’s pretty irrelevant in the social media spectrum these days.
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